Get ready for ISE 2023

Multi-Tech At The Heart Of ISE

Anyone wanting to appreciate the sheer scope of the AV industry’s innovation should head to the Multi-Technology Zone, situated at the heart of ISE in Halls 3 and 5. The ability to engage both in-person and remote audiences in an interactive way is crucial for AV going forward. The clearest examples lie in visitor attractions and live event venues, many of which are combining cinematic techniques, interactive content, and theatrical design to give visitors a sensory experience of fantasy, or photoreal environments with a depth of immersion they cannot enjoy at home.

This approach applies to the AV/IT team in the office as much as it does for the live event producer. Immersive workspaces are transforming offices worldwide, with video conferencing and collaboration systems required to bridge staff in the building with colleagues working remotely. University departments, academies, and colleges are another key market in this respect — where the forward-thinking opportunity is for participants to not only view and share information with other people but to be inside of a sensory, tactile, and virtual presence experience.

Key vendors include manufacturers with a broad range of technologies such as Crestron, LANG, and Kramer; makers of displays and/or projectors that serve multiple verticals, including Samsung, LG, Epson, Sharp/NEC, Panasonic, Absen, and Christie; and broad-based audio companies including Harman, Shure, and Biamp.

Unified Communications & Education Technology

As there is significant overlap in the end-user base for unified communications and education technologies, ISE combines these two solution sets in a single Technology Zone, located in Hall 2. Across the education and learning sector — whether in classrooms, professional training centres or enabling remote learning — professionals recognise the positive impact of education technology on enhancing student outcomes, and making learning spaces more inclusive.

The unified communications and ed-tech sectors have players of all sizes offering everything from single apps to whole-room solutions. Big names in the Unified Communications & Education Technology Zone include Zoom and Microsoft, whose ubiquitous platforms are relied on around the world, and Clevertouch, which offers interactive screens, digital signage and a range of apps and software for the classroom. In addition, Jabra and Poly develop solutions to enable better collaboration by offering high quality audio and video tools.

In addition, manufacturers in the Multi-Technology Zone in Hall 3, including Shure and Sennheiser, have developed innovative microphone solutions that offer high-quality, consistent sound in meetings rooms and teaching spaces with minimal input from users required.

Technologies For Working Life

ISE has long been positioned as a leading voice in residential solutions and home automation, with the backing of joint-partner CEDIA; and also as a prominent player in smart building, thanks to the long-running Smart Building Conference (Tuesday 31 January 2023). The combined Residential & Smart Building Zone (Hall 2) is our strongest-ever offering in this fast-moving area of AV technology.

The last couple of years have seen a real expansion in the trend for technologies to facilitate working from home. Robust and secure Wi-Fi connected spaces that can serve as the home office, home entertainment, and home security system are in demand. As such, the home is now a multi-functional space that provides a place of comfort, rest and relaxation, as well as a secure and practical home office, a learning environment, a cinema, gaming room, and fitness suite. There is also heightened customer demand to deliver ‘well tech’ solutions whether in the corporate environment or at home. In order to cut the carbon footprint of buildings, limit the rising cost of energy, and reverse the negative effect on the environment, advanced building monitoring and control systems is a fast-growing tech trend embedded in smart building design.

Some of the major names present at ISE 2023 include smart lighting controls manufacturer Rako and remote monitoring and management platform developer, Snap One. Lighting supplier Lutron is well-placed to help advise on requirements for networking sensors that detect the presence of inhabitants back to the lighting controller. Also returning to the show floor is Jung, which delivers sustainable design, engineering, and consultancy solutions.

Digital Signage & DooH

Already one of the largest solution areas in the pro AV industry, the digital signage sector is forecast to reach a value of $44.7 billion in 2026, up from $35 billion in 2022, according to AVIXA. Digitised promotion of products and services continues to be a major driver of digital signage installations; however, the ability of digital signage to educate, inform and entertain means the technology is visible in multiple market sectors, from retail, transport and education to corporate, hospitality and the public sector.

Although ISE encompasses a huge breadth of audiovisual technologies, it is also one of the largest digital signage exhibitions in the world. The Digital Signage and DooH Zone in Hall 6 is home to the full gamut of digital signage technology including Ameria, Broadsign, Navori Labs, Telelogos, and Zebrix; media players from Yodeck, as part of its cloud-based DS system, as well as from market leader Brightsign; and displays from manufacturers including Alfalite, Dicolor, and LEDECA.

Hearing Is Believing

Audio is key to a total integrated AV experience, whatever the setting. That’s why the ISE Audio Zone in Hall 7 is packed with solutions for every market sector, for all sizes of project and any type of application. New for 2023 are the Audio Demo Suites which can be experienced in Hall 8.0.

ISE 2023 covers the entire audio signal chain from microphones to loudspeakers, and everything in between. Discover the latest in advanced technology including DSP, networking and immersive audio and take the chance to experience dozens of different audio products in live demonstration. Grab the chance to learn from the experts at top audio manufacturers and discover what’s next on the audio product horizon. For those seeking information on Dante, head to Audinate; for those keen for updates on the Milan protocol, the leading players include d&b audiotechnik, L-Acoustics, and Meyer Sound.

A Fine Performance

Visitors will find performance, entertainment, and live events solutions concentrated in the Lighting & Staging Technology Zone in Hall 7. Covering sectors such as entertainment, sport, and business, companies here aim to put the audiovisual experience first. It’s not just major stadium concerts either, solutions are on hand for small temporary venues, and pop-up installations. With live events getting bigger and more spectacular, attendees will see advances in lighting quality and colour fidelity, as well as enhanced control and distribution methods. Exciting technologies such as motion tracking, video mapping, and holography are presented alongside the essentials of rigging and staging which provide the foundation for the whole live experience. Some of the big names in this sector exhibiting at ISE 2023 include Adam Hall Group, Area Four, ARRI, Elation Professional Europe, Equipson and MA Lighting.

Integrated Systems Europe, ISE 2023, will take place at the Fira Barcelona Gran Via, 31 January – 3 February 2023. Integrated Systems Events is a joint venture between AVIXA and CEDIA — the two leading associations for the global audiovisual industry.

For more information visit iseurope.org
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